The best part is the variety of examples that the book offers of people who have been successful in applying the insights which Gary Vaynerchuk shares.
After reading this book it will be clear that we live in an era where whoever puts the work in will be able to have a successful business because the gatekeepers have less power.
Flow: 5/5
Actionability: 5/5
Mindset: 4/5
Some of My Highlights:
- “They dream of creating a popular online presence the way kids used to dream of becoming Hollywood stars.”
- “…you can use your personal brand -who you are- to market your business, or your personal brand can actually be the business.”
- “But for God’s sake, don’t stop there. That’s where you start. Don’t leave money on the table because you don’t realize how much bigger you can get.”
- “How do you do that? By creating a personal brand so powerful that it transcends platforms, products, and even your passion.”
- “Oprah was not just a talk show host. Muhammad Ali was not just a boxer. The Rock is not just a wrestler. A strong personal brand is your ticket to complete personal and professional freedom.”
- “The principles are universal; the path is all yours.”
- “You will be a thousand times more successful if you wake up eager to share and create something because you believe the world will enjoy it rather than because you have calculated that this is what you need to do to become an Instagram celebrity.”
- “But she didn’t take a penny for two-and-a-half years.”
- “We are on this earth for only a short time, and the bulk of our adult days are spent at work. It’s worth taking the steps necessary to make sure those hours are as rewarding, productive, and enjoyable as possible.”
- “….when you eat shit -passion makes it all go down easier.”
- “A thousand views and a hundred comments are much better than ten thousand views and one comment.”
- “Bide your time; you cheapen yourself when you make deals while holding your nose.”
- “When not talking to customers, I was the most boring human being on the planet.”
- “Take my advice: eat shit for as long as you have to. That means be a bigger man or woman than everyone around you.”
- “Once you’ve reached your brand and business goals, then you can start living it up (without putting yourself into debt, because that’s insane).”
- “They’d thank Alex, saying it had been years since anyone had written them a letter, and some attached the letters to their refrigerators or bathroom walls.”
- “Patience is for the long term; speed is for the short term. The pressure that builds between the two produces the diamond.”
- “When you first start out, there is no time for leisure – if you want to crush it.”
- “It takes a lot of stamina to get a personal brand and business off the ground.”