How to Create a Great LinkedIn Marketing Strategy | Candyce Edelen & Alejandro Sanoja

With: Candyce Edelen

Below, you’ll find links for the Video and Audio versions of the podcast. 

Welcome to our podcast! In this episode, we will talk about the LinkedIn game, and how our guest Candyce Edelen has graciously learned to become successful in it, all of this without necessarily using the invasive strategies, like bots and cold calling, that are so prominent in our digital world!

Do you want to know all about it? Here it’s what we talk through:

Introduction (0:00:00)

How to Connect with People on LinkedIn: Avoiding LinkedIn Jail (0:02:03)

How to Make a Pitch and Not Be Annoying on LinkedIn (0:13:30)

Does Pitch Slapping Even Work? (0:19:52)

What LinkedIn Could Learn from the Gaming Industry: Spamming in LinkedIn (0:28:28)

Using Metrics and Measurements to Generate Sales (0:33:36)

How to Improve your Sales Strategy on LinkedIn (0:39:14)

Could There Be a World Without Sales-People? (0:46:23)

How to Balance Communication Strategies for Introverts (0:52:51)

Setting Away Messages (0:58:00)

Using Video Ask as Engagement Opportunities (1:02:50)

What does Candyce Do? (1:12:40)

 

Watch this episode by clicking below.

 

Listen to this episode by clicking below.