Top 11 Best Personal Brand Coaches List (+Cost and Common Questions)

Alejandro Sanoja

Alejandro Sanoja has been named 1 of the 6 personal branding experts to follow in 2022. He is a TEDx and bilingual speaker, an award-winning MBA, and a guest lecturer at the C.T. Bauer College of Business.

Working with personal branding coaches can help you elevate your professional profile, attract growth opportunities, and position yourself as a trusted expert in your field.

I’ve compiled this list of the top 11 best personal brand coaches (without including myself because it would be a biased decision).

So that you can make an informed decision about who to work with regarding your personal branding efforts. I will also answer some common questions that arise when researching personal branding coaches.

Note: Keep in mind that most personal brand coaches will adapt their services and packages to your specific needs and goals. That’s why, if you would like a quote from one of these coaches, you can book a consultation or contact them directly.

If you would like to know more about the average prices for personal branding services, you can skip to this part of our article or read our ultimate personal branding services pricing guide.  

BONUS: Take a look at the type of results you can expect when working with a  personal branding coach.

 

The Best 11 Personal Branding Coaches

Michelle B. Griffin

michelle b griffin personal brand coach

Michelle B. Griffin is a personal brand strategist who helps professionals and entrepreneurs build authoritative brands.

Services: Personal branding strategy, LinkedIn profile optimization, content creation, and brand storytelling.

Typical Clients: Professionals looking to elevate their personal brands, entrepreneurs seeking to build authority, and individuals aiming to increase their online presence.

 

Kat Elizabeth

kat elizabeth personal brand coach

Kat Elizabeth is a personal branding coach known for helping clients create magnetic personal brands that attract opportunities.

Services: Personal branding strategy, brand messaging, content marketing, and social media strategy.

Typical Clients: Entrepreneurs, solopreneurs, and professionals looking to build a strong online presence.

 

Hannah Power

hannah power personal brand coach

Hannah Power specializes in helping purpose-driven entrepreneurs and professionals build authentic and impactful personal brands.

Services: Personal branding coaching, content strategy, online presence optimization, and thought leadership development.

Typical Clients: Entrepreneurs, coaches, consultants, and professionals seeking to amplify their influence.

 

Michelle Knight
michelle knight personal brand coachMichelle Knight, founder of Brandmerry, helps entrepreneurs build authentic brands and market them effectively.

Services: Personal branding, brand storytelling, content marketing, and business strategy.

Typical Clients: Female entrepreneurs, coaches, and creatives looking to build impactful brands.

 

Claire Bahn

claire bahn personal brand coach

Claire Bahn is a personal branding expert who helps entrepreneurs and executives build influential personal brands.

Services: Personal branding strategy, social media management, content creation, and brand reputation management.

Typical Clients: Entrepreneurs, executives, and professionals seeking to establish a powerful personal brand.

 

Carol Kaemmerer

Carol Kaemmerer personal brand coach

Carol Kaemmerer is a LinkedIn expert and personal branding coach who helps clients optimize their LinkedIn profiles and build strong personal brands.

Services: LinkedIn profile optimization, personal branding strategy, content marketing, and executive branding.

Typical Clients: Executives, professionals, and business leaders looking to enhance their LinkedIn presence.

 

Rebecca Ellison

rebecca ellison personal brand coach

Rebecca Ellison is a personal brand photographer and strategist who helps clients create visual content that supports their personal brand.

Services: Personal brand photography, brand strategy, content creation, and visual storytelling.

Typical Clients: Entrepreneurs, creatives, and professionals looking to enhance their visual brand.

 

Anna Vatuone

anna vatuone personal brand coach

Anna Vatuone is a personal brand strategist who helps entrepreneurs and professionals create brands that reflect their true selves.

Services: Personal branding, brand messaging, social media strategy, and content creation.

Typical Clients: Entrepreneurs, professionals, and creatives looking to build authentic personal brands.

 

Sarah Makris

sarah makris personal brand coach

Sarah Makris is a career and personal brand coach who helps executives and professionals build influential personal brands.

Services: Personal branding, career coaching, LinkedIn strategy, and executive presence coaching.

Typical Clients: Executives, professionals, and leaders looking to enhance their personal brands and career trajectories.

 

Simone Erotokritou

simone eotokritou personal brand coach

Simone Erotokritou specializes in helping clients build powerful personal brands that attract their ideal opportunities.

Services: Personal branding strategy, content creation, social media management, and brand messaging.

Typical Clients: Entrepreneurs, coaches, and professionals seeking to build a compelling personal brand.

 

Mary Henderson

mary henderson personal brand coach

Mary Henderson is a personal branding expert who helps clients become industry authorities through strategic branding and digital presence.

Services: Personal branding, digital marketing strategy, online presence optimization, and content creation.

Typical Clients: Professionals, entrepreneurs, and executives looking to establish themselves as industry leaders.

 

Personal Branding Coaches Who Have Been On Our Podcast

If you’d like to learn more about these coaches, check out our conversations with them on our podcast.

We will soon release podcast episodes with most of these coaches (some have already been recorded) so that you can get to know them before deciding to work with one of them.

Common Questions About Personal Brand Coaches

 

What Is a Personal Brand Coach?

Personal brand coaches helps individuals or teams build their personal brands by clarifying their message and refining their branding strategy.

They can be a personal branding consultant or an executive coach specializing in personal branding.

Personal brand coaches can help you get clear on how to communicate the value and expertise that you bring to the table. They can also guide you in developing a personal brand strategy that you can use in your self-promotion and career development efforts.

Personal branding coaches can help you with a variety of aspects related to career or business growth.

These can include helping you figure out how to find a niche and crafting your personal branding statement. It can also involve helping you create a personal brand strategy or building a strong LinkedIn presence.

BONUS: Take the first step in your personal branding journey, before you decide if working with a coach is the right decision, by downloading our FREE personal branding template.

 

Why Should You Hire a Personal Brand Coach?

It’s tragic when I see accomplished professionals not getting the recognition they deserve because they struggle with the idea of promoting themselves.

But that tragedy can be transformed into triumph… when we have the right tools and guidance.

Personal brand coaches can provide the guidance and tools you need to boost your career, elevate your professional profile, and attract the opportunities you deserve.

As an immigrant and introvert, I’ve had to overcome many obstacles to establish myself as a trusted professional in my field.

When I was invited to the C.T. Bauer College of Business Working Wisdom Podcast to share a bit about my experience as an immigrant and introvert in an MBA program, I talked about how I was able to turn tragedy into triumph because I had guidance from other’s who had successfully traveled the path that I was in.

I graduated at the top of my class and built a successful business only because I had mentors who helped me get there.

I had to do the work. But without the guidance, the result wouldn’t have been the same.

And you can receive similar guidance when you decide to work with a personal branding coach.

A personal brand coach is someone who can help you make sure that the professional reputation you are building goes in line with the way you want to present yourself.

Also, they can ensure your professional efforts align with helping you achieve your professional goals.

If you want to position yourself as a thought leader in your niche so that you can attract opportunities such as:

  • Promotions and career advancement
  • Consulting and coaching clients
  • VC investment and board seats
  • Podcast and TV appearances
  • Paid sponsorship and deals
  • Speaking engagements

Then, hiring a personal brand coach is a great idea.

Because they can help you narrow your focus and create a strategy to achieve your professional goals.

A personal brand coach can help guide you through the process of positioning yourself as a go-to expert in your niche and ensure that you focus on the right things to help you get ahead.

 

What Does a Personal Branding Coach Cost?

The range for personal branding package pricing is wide. In general, a personal brand coach will provide guidance but it will be on you to do the work. 

You can expect your personal branding coach costs to go from $597 all the way up to $3,000 or more, depending on the deliverables included in the package.

At $597 you get:

  • A discovery form
  • Personal branding audit
  • Action plan
  • 1-hour call
  • Online training

More details about this personal branding coaching package can be found here. 

At $3,000 you get:

  • Access to a course and personal branding manual
  • Half day intensive with an in-depth exploration of your brand
  • Map out an action plan
  • Three 60-minute weekly sessions
  • Thirty days of slack supports
  • Unlimited reviews of content and brand assets

More details about this personal branding coaching package can be found here.

And these are just a couple of examples. There are many more types of personal brand coaches packages, and you can see a detailed example right here.

 

How to Find the Right Personal Brand Coach for You

Research personal brand coaches for you can be a challenge.

Here are some tips for finding the right person to help you with your personal brand strategy:

  1. Ask your network: Your family, friends, and colleagues may know of a great personal brand coaches. You can also check with professional associations and organizations to see if they have any recommendations.
  2. Research potential candidates: Once you have a few potential candidates in mind, research them just as carefully as they are researching you. Read their blogs and take a look at their online presence.
  3. Ask potential candidates questions: When you meet with potential candidates, don’t be shy. Ask them as many questions as possible to find out if they are the right person for you.
  4. Create a plan: Once you have found a personal brand coach, develop a plan for how you will work together. Make sure that you have set expectations for both you and your coach.

 

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